Despite the affordable pricing, subscribers and revenue growth have been stagnant. Cookpad allows users to register and access all recipes for free, but have premium features available only to the paid users in the domestic market.Ĭookpad charges ¥280 ($2.6) per month for its premium subscription service, which allows paid users to save up to 3,000 recipes, view calories info on recipes, and also get members-only coupons. Even so, growth has also been relatively flat. RiskĬookpad’s premium subscription business appears to only work in Japan. Nonetheless, for now, we initiate our coverage with a neutral rating. On the other hand, we see a promising monetization potential in the online fresh grocery same-day delivery business recently launched in 2018, Cookpad Mart. Other forms of monetization, such as revenue sharing agreement and advertising, have also not been working well as revenue has declined from ~¥17 billion in 2016 to merely ~¥12 billion ($111 million) in 2019. Its best monetization model, Japan-only premium subscription service, has been growing in single-digits over the last two years. Monetization has been Cookpad’s biggest issue. Despite the ambitious global vision, we think that it will continue to see a limited upside potential overseas with its core subscription business model. Thus, he said, they had to assume that the loss of communications meant “we could not complete the landing on the lunar surface.Cookpad (OTCMKTS: CKPDY, TYO: 2193) is a Japanese food recipe-sharing platform with a presence in over 71 countries and services in 26 languages. “At this moment, we have not been able to confirm successful landing on the lunar surface,” said Takeshi Hakamada, the chief executive of Ispace, a half-hour later during a live video stream. A pall of silence enveloped the control room in Tokyo where Ispace engineers, mostly young and from around the world, looked with concerned expressions at their screens. But after the time of touchdown, no signal was received from the spacecraft. Eastern time, the lander, about 7.5 feet tall, was to land in Atlas Crater, a 54-mile-wide feature in the northeast quadrant of the near side of the moon.
After firing its main engine, the Hakuto-R Mission 1 lander built by Ispace of Japan dropped out of lunar orbit. A Japanese company has lost contact with a small robotic spacecraft it was sending to the moon, a signal that it may have crashed into the lunar surface.
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